Elevate Your Art with Printful's Stunning New Framed and Matted Prints
- Jul 3
- 3 min read

Hi my fabulous friends! 💛
I’m so excited that Printful has dropped a new product – they've launched beautiful framed prints with mats! This is a gorgeous way to showcase and sell your artwork in a professional, gallery-worthy format that your customers will love.
Whether you're working with traditional mediums or creating digital masterpieces with AI assistance, these framed prints offer a perfect solution for artists looking to expand their product line with minimal hassle. Let's dive into why this matters for your creative business.

Why Framed Prints with Mats Matter
A well-chosen mat and frame can transform your artwork from beautiful to breathtaking. Here's why this new Printful offering deserves your attention:
🍋 Professional presentation without the hassle of framing yourself
🍋 Elevated perceived value – framed artwork commands higher prices
🍋 Ready-to-hang convenience that customers appreciate
🍋 Protection for your artwork with archival-quality materials
🍋 They offer black, white, or wood frames – choose the one that goes with your aesthetic

For Traditional Artists
If you're working with physical mediums like watercolor, acrylics, or mixed media, you know the struggle of digitizing your work while maintaining its essence. Once you've captured that perfect scan or photograph, Printful's framed prints offer a seamless way to share your creations with the world.
Consider this: instead of selling single originals, you can now offer limited edition framed prints of your most popular pieces. Georgia O'Keeffe once said that she could either make a painting or have a garden – but with print-on-demand, you can have both once your shop is set up.

For AI Artists
Those of you making magical AI art can particularly benefit from this new product. The debate around AI art often centers on its value and presentation – a professional frame with a carefully chosen mat instantly elevates your digital creations and helps them stand shoulder-to-shoulder with traditional artwork.
Your unique prompting skills and creative vision shine even brighter when presented in a gallery-quality frame. This presentation helps bridge the gap between digital creation and physical appreciation, giving your customers something tangible they'll be proud to display.

Getting Started with Framed Prints
Ready to add these to your store? Here's your quick action plan:
Select your best-selling or most visually striking pieces (a collection of pieces that work well together is a great place to start)
Ensure your images are high-resolution (at least 300dpi) – use an upscaler if needed
Price appropriately – remember, framed art commands a premium
Create lifestyle mockups showing the framed prints in beautiful spaces

Pricing Strategy
When setting prices for your new framed prints, consider the perceived value. A professionally framed piece can often sell for 2-3 times the price of an unframed print. Don't undervalue your work – your customers are paying not just for the image, but for a complete, ready-to-display piece of art that will enhance their space. If you’re unsure what the going rate is for framed artwork, you can do a quick search online or on Etsy to see what others are charging for similar quality artwork.

Marketing Your Framed Prints
Launch your new product line with excitement:
Create a special collection featuring your framed prints
Share the story behind each piece to create emotional connection
Highlight the convenience and quality of ready-to-hang artwork
Consider a limited-time launch discount to encourage first purchases
Use lifestyle images showing the framed prints in beautiful interiors
The presentation of your art tells a story about its value. With Printful's new framed prints with mats, you're giving your customers not just artwork, but a complete experience – from the moment they unbox their purchase to the years they'll spend enjoying it on their walls.
What collection of your artwork would you start with? Let us know in the comments!
Until next time, keep creating and flourishing!

*Featured artwork by me, Blume Bauer, from my collection of women around the world in haute couture.
**This blog contains a link that helps water the plants at The Yellow Studio.




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